Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales, marketing, & supply chain decisions, announced today that it has signed a contract with Cellarmasters to provide the online retailer with advanced analytics services. The engagement will allow Cellarmasters to investigate and draw out actionable insights from a variety of data sets, with a view to optimise personalisation. Other Complexica customers in the food & beverage industry include Liquor Marketing Group (LMG), Australian Liquor Marketers (ALM), Treasury Wine Estates, Pernod Ricard Winemakers, CostaGroup, and PFD Food Services.
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