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Artifical intelligence software vendor Complexica has landed a contract with Adelaide air conditioner manufacturer Polyaire to deploy AI solutions with the aim of optimising sales activities. The deployment includes the company’s “Larry, the Digital Analyst” AI engine, which is composed of a number of various algorithms including Bayesian networks, artificial neural networks, deep learning, and genetic algorithms, as well as Complexica’s customer opportunity profiler (COP), which analyses customers and prospects in real time – including sales volumes, social media activity, complaints and service levels.

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales and marketing activities, announced today that it has signed a contract with Polyaire for the deployment of its software applications for optimising sales force activities. Complexica will provide Polyaire with advanced capabilities for optimising sales activities through its Customer Opportunity Profiler (COP) and proprietary Artificial Intelligence engine, Larry, the Digital Analyst®.

“After evaluating a number of software applications and vendors available on the market, we have decided to partner with Complexica for sales force optimisation and automation,” said Aemel Nordin, Managing Director of Polyaire. “We have found Complexica’s applications to be best suited for our extensive SKU range and large set of customers, being capable of generating recommendations and insights without burdening our sales staff with endless data analysis and interpretation. We have been enjoying working with Complexica and particularly like their partnering approach to solving customer problems. We look forward to deploying Complexica within our business to help sales staff focus on what they do best – providing maximum value and service to our customers.”

Headquartered in South Australia with 27 distribution centres across Australia, Polyaire Pty Ltd is dedicated to providing comfort to Australians through the sale and distribution of air conditioning and heating units and components. For more information, please visit: www.polyaire.com.au